Conventional or off-line marketing has existed since the beginning of history. But, these days, if a business is to achieve success then, there is just no better alternative to on-line marketing. To put it in short, on-line or digital marketing is all about promoting a business across the virtual domain of the Internet. Some of the core strategies for this line of marketing include web designing, email marketing, social media promotion, search engine optimisation, content marketing including videos and others. This modern marketing concept is potential enough to make or break major international brands and small-scale startup businesses, along with everything that range in between.Overlapping domains of conventional and digital marketingAny marketing approach through digital media channels is digital or on-line marketing. The domain of digital media is fast expanding. Presently, social media channels, websites, TV, radio, mobile handsets and even non digital media like billboards and transit displays are considered as digital marketing components. In other words, at present, conventional marketing include aspects like P2P (person to person) marketing, elements of direct marketing that on-line marketing does not cover and print advertising. Actually, the domains of off-line and on-line marketing are fast overlapping each other. Elements of traditional marketing like on-line directories, URL landing pages, web banner advertising, QR codes and others have a strong connection with on-line marketing.Reasons to assign greater importance to digital mediaIt is not just marketers and business owners who are driving the shift to digital media. Even consumers are contributing to this phase change. The majority of digital media channels, including various social media platforms and websites, can be more easily tracked. Whereas, print media and other traditional marketing approaches are hardly easy in that aspect.In contrast to traditional advertising, its on-line counterpart is much cost-effective. Unlike running conventional advertising, one does not need to invest a fortune in running on-line advertising campaigns. The modern advertising approach is equally ideal for small, medium and large-scale businesses, as well as for startup brands.These days, consumers do not flip through yellow-pages or directories anymore, to find any business to avail its products or services. They Google the required information, either using their hand-held mobiles, laptops or desktops. Thus, businesses hardly have any better alternative other than depending on on-line marketing using the platform of digital media.Dependable web solutions companiesIn this vastly changed landscape, businesses need to hire reliable web solutions-providers. Actually, modern marketing efforts for businesses revolve around building smart and business-friendly websites. A corporate website should ideally represent both the business and the brand. It is also important to ensure that it is easily navigable and user-friendly. Last but never the least, businesses need to invest on optimising their websites, so that the sites rank higher in SERP (Search Engine Result Page).There are many freelancers, providing web design, development and SEO services at reasonable rates. It is better to pay a higher price and hire a professional brand that provides comprehensive web solutions than working with freelancers. There are many brands that provide a wide and impressive range of services including web design, search engine optimisation (SEO), content marketing, PPC advertising, social media marketing and many more. Hiring such companies will give better mileage in course of time.
US Markets in green on Friday; Dow 30 up over 345 points, Nasdaq Composite, S&P 500 up nearly 1%
US Markets were trading in the green on Friday with Dow 30 trading at 30,678.80, up by 1.14%. While S&P 500 was trading at 3,701.66, up by 0.98% and Nasdaq Composite 10,690.60 was also up by 0.71 per cent
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US Markets in green on Friday; Dow 30 up over 345 points, Nasdaq Composite, S&P 500 up nearly 1%
Earlier today, Indian stock markets ended the week on a winning note. It was the sixth straight gains for equity markets. Source: Reuters
US Markets were trading in the green on Friday with Dow 30 trading at 30,678.80, up by 345.25 points or1.14 per cent. While S&P 500 was trading at 3,701.66, up by 35.88 points or 0.98 per cent and Nasdaq Composite 10,690.60 was also up 75.75 points or 0.71 per cent. A Reuters report said that today’s strength was on the back of a report which said the Federal Reserve will likely debate on signaling plans for a smaller interest rate hike in December, reversing declines set off by social media firms after Snap Inc’s ad warning.
Source: Comex
Nasdaq Top Gainers and Losers
Source: Nasdaq
Earlier today, Indian stock markets ended the week on a winning note. It was the sixth straight gains for equity markets. The BSE Sensex ended at 59,307.15, up by 104.25 points or 0.18 per cent from the Thursday closing level. Meanwhile, the Nifty50 index closed at 17,590.00, higher by 26.05 points or 0.15 per cent. In the 30-share Sensex, 13 stocks gained while the remaining 17 ended on the losing side. In the 50-stock Nifty50, 21 stocks advanced while 29 declined.
What You Should Know About Online Nutritional Therapy Courses
Online nutrition, nutritional and diet therapy are just few of the useful nutritional therapy courses available online. Such courses are designed to offer assistance to every nutritional therapist in improving their over-all performance. With the Internet as an open resource, nutritional education or program is made even more possible nowadays. As a matter of fact, a lot of accredited online schools and programs are already accessible in the web, offering various courses in such field. One of these is the online nutritional therapy, which is intended to help boost every therapist’s expertise.Importance of Health AwarenessIt is a human nature to be conscious with their health. This is because health problems are inevitable to humans. In order to minimize the risk of having health issues, it is a good start to know what is right for the body. One of these is obtained by observing proper food intake per se a healthy eating approach. Note that the food you eat determines how healthy your body is. In order to help you become fully aware on these health and food matters, therapists who dwell more on nutrition come to exist. Such is also the rationale behind the emergence of online nutritional therapy courses.What is a Nutrition Therapist Career?A therapist is responsible to work with people, assisting them in developing healthy meal plans that would help resolve a particular health issue and condition. Their function differs from being a nutritionist, who on the other hand is responsible in the arrangement of various meal plans, both for individuals and group. Though the arranged meal plans are also intended to help enhance and maintain wellness.How to become a good nutrition therapist?One of the requirements to qualify for and to have Nutritional Therapist Career is to acquire, at least, a bachelor’s degree. Though, it is even more recommended to obtain a Master’s degree in nutrition to perform better in this type of career. The rationale behind this requirement is the nature of the job itself, as a form of therapy. Once you become a certified therapist, you then can choose as to where you want to work. You can work as a therapist in nursing homes, mental hospitals, for certain doctors, in a hospital and other relevant institutions. Others prefer to work in their own private practice.Apart from the vast opportunity of job offers, another good thing about becoming a nutritional therapist is getting good earnings. Similar to those who work in pertinent fields, a therapist can also earn big or even bigger. Apparently, the amount they earn is even higher than the annual average income of a dietician. To make all these earnings and benefits possible, it is necessary to undergo a quality therapy education or training, which can be obtained online.